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    <title>Blog | Ashish Deshpande</title>
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    <description>Writing on ecommerce, Shopify, conversion work and building things in public. Published while the work is still in progress, not after the fact.</description>
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      <title>Meta Muse and the Rise of Agentic Shopping: What It Means for Shopify Brands</title>
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      <pubDate>Wed, 30 Sep 2026 09:00:00 GMT</pubDate>
      <description>Meta&#39;s Muse AI agent can now buy from every Shopify store. How agentic shopping works, why Amazon blocked it, and a checklist for merchants.</description>
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      <title>I Built a Headless Ecommerce Store with Shopify, HubSpot and AI</title>
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      <pubDate>Wed, 16 Sep 2026 09:00:00 GMT</pubDate>
      <description>My experience building a headless ecommerce store using Shopify, HubSpot CMS and AI, and why I&#39;m now watching what it does to conversion.</description>
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